KINGCASH

KINGCASH

Next-generation tipping platform untuk streamer Indonesia.
Interactive overlays. Zero latency. Ultimate style.

Investor Pitch Deck · 2026
01 — Executive Summary

Platform Tipping Generasi Baru
untuk Streamer Indonesia

KingCash menggabungkan halaman tipping personal, pembayaran QRIS, overlay OBS premium, subscription tier, AI voice, dan merch store — semua dalam satu platform edge-first.

Target Pasar
Streamer ID
Twitch, YouTube, TikTok Live
Stage
MVP ~40%
Product demo live
Tech Stack
Edge-native
Next.js + Cloudflare D1
Funding Ask
Rp 1 M
Pre-seed · 12–14 bln runway
02 — Masalah

Streamer Indonesia Kehilangan
Momentum & Pendapatan

  • Overlay donasi kaku — Saweria/Trakteer fungsional tapi generik, tidak premium
  • Latency tinggi — Alert delay 3–10 detik, merusak momentum live
  • Monetisasi terfragmentasi — 3–4 tool terpisah (tip, membership, merch)
  • QRIS kurang optimal — Platform global tidak fokus pembayaran lokal
  • Media tipping = spam — GIF/image tanpa threshold yang configurable
  • Alert monoton — Hanya teks statis, tidak memorable untuk penonton
03 — Solusi

Satu Platform. Satu Link.
Semua Monetisasi.

Penonton
→
kingcash.id/@username
→
QRIS Checkout
→
Cloudflare Edge
→
OBS Overlay
<500ms

Tipping Page

Preset amount, pesan, GIF/image dengan threshold anti-spam

Premium Overlay

Animasi cinematic, particle effects, AI voice TTS ke stream audio

Merch Store

Jual kaos, sticker, digital merch — alert live saat ada pembelian

04 — Produk

MVP Sudah Live — Gap P0 untuk Production

✓ Sudah Dibangun

  • Landing page & branding KingCash
  • Halaman tipping /@username + GIF upload
  • API donasi + validasi min tip/media
  • Dashboard streamer + settings form
  • OBS Overlay animasi premium (Framer Motion)
  • Cloudflare Pages + D1 database

⏳ Pre-Launch (P0)

  • QRIS payment — Midtrans/Xendit (4–6 minggu)
  • Auth OAuth — Google/Twitch (2–3 minggu)
  • Real-time overlay — Durable Objects (3–4 minggu)
  • Payout system — Ledger ke rekening (4–6 minggu)
  • KYC compliance — OJK/BI (6–8 minggu)
05 — Pasar

Creator Economy Indonesia
Sedang Meledak

TAM
2,4 Jt+

Content creator aktif
Ekonomi digital Rp 8–12 T/tahun

SAM
200 Rb

Streamer live reguler
Rp 500rb – 5 jt tip/bulan

SOM (Y3)
25 Rb

Target streamer aktif
GMV Rp 50 M/bulan

TikTok Live +35% YoY QRIS 50 Jt+ pengguna Streamer profesionalisasi Mobile gaming boom
06 — Kompetisi

KingCash vs Pasar Existing

Platform Kekuatan Kelemahan Fee
Saweria Market leader, simple Overlay basic, UX dated ~5%
Trakteer Membership + tipping Overlay kurang interaktif 5%
Sociabuzz Multi-produk + merch Bukan fokus streaming 5–10%
Streamlabs Feature-rich global QRIS lemah, latency Sub + fee
KingCash Overlay premium, AI voice, merch, edge Belum launch 5% → 2%
07 — Model Bisnis

"Pay Less As You Grow"

Subscription = potongan fee lebih kecil + fitur premium. Natural upsell saat GMV streamer naik.

FREE
5%
Rp 0 / bulan
✓ 1 overlay default
✓ Warna tema
✓ Basic analytics
✗ AI Voice
✗ Merch Store
PRO
3%
Rp 79.000 / bulan
✓ 10+ premium themes
✓ AI Voice 50/bln
✓ Advanced analytics
✓ 3 overlay URLs
✗ Merch Store
ROYAL
2%
Rp 199.000 / bulan
✓ Unlimited custom overlay
✓ AI Voice unlimited + clone
✓ Merch Store
✓ White-label + dedicated AM
✓ Merch fee 5%
08 — Fitur Premium

AI Voice + Merch Store
= Diferensiasi Unik

AI Voice Alert

Pesan donasi dibacakan suara AI langsung ke OBS stream audio

  • Phase 1: Preset voices (announcer, anime, narrator)
  • Phase 2: Bahasa ID/EN, speed, persona
  • Phase 3: Voice clone eksklusif Royal tier

Merch Store (Royal)

Satu link untuk tip + belanja merch dengan overlay alert live

  • Katalog produk fisik + digital merch
  • Checkout QRIS terintegrasi
  • Order management di dashboard
  • Print-on-demand partner (Phase 2)
PlatformTippingMerchOverlay LiveAI Voice
Saweria✓—Basic—
Sociabuzz✓✓——
KingCash Royal✓✓Premium✓
09 — Revenue

5 Revenue Streams — Year 2 Mix

Platform Fee (4.2%)
45%
Subscription MRR
25%
Merch Store (5%)
15%
Overlay Marketplace
10%
Custom Branding
5%
Revenue / Streamer Royal
Rp 599 rb
/ bulan
LTV:CAC Royal
40:1
Sangat healthy
Subscription MRR Y2
Rp 218 jt
1.500 Pro + 500 Royal
10 — Proyeksi Finansial

Path ke Rp 41 Miliar ARR

Tahun Streamers GMV Tip/Bln Merch GMV Total ARR
Y1 Q4 500 Rp 500 jt — Rp 300 jt
Y2 Q4 5.000 Rp 8 M Rp 1 M Rp 7,2 M
Y3 Q4 25.000 Rp 50 M Rp 8 M Rp 41 M

Burn Rate

~Rp 70–85 jt/bulan post-funding

Break-even

Month 18–24 · 5.000+ streamers · GMV Rp 8M/bln

11 — Go-to-Market

3 Fase ke Product-Market Fit

Fase 1 · Bulan 1–3

CLOSED BETA

  • 50 streamer beta (1K–10K followers)
  • Partner gaming communities ML/Valorant
  • Pro trial 14 hari gratis

Fase 2 · Bulan 4–6

PUBLIC LAUNCH

  • PR media gaming (Duniagames, IGN SEA)
  • Referral program 1% tip referral
  • TikTok/Reels overlay + AI voice showcase

Fase 3 · Bulan 7–18

GROWTH

  • TikTok Ads + esports event partnership
  • Auto-suggest subscription upgrade
  • VTuber community expansion
12 — Roadmap & Milestones

18 Bulan ke Series A Ready

M3
QRIS Live
M4
50 Beta Streamers
M5
Public Launch
M9
100 Paying Subs
M10
500 Active Streamers
M12
Merch Store MVP
M14–18
Series A Ready

2026 H2 — Core

QRIS · Auth · Real-time Overlay · Payout · Beta Launch · Subscription Tiering

2027 — Scale

AI Voice · Merch Store · Overlay Marketplace · Voice Clone · POD Integration · API

13 — The Ask

Bergabung Level Up
Creator Economy Indonesia

Rp 1 Miliar

Pre-seed · 12–14 bulan runway · Break-even Month 18–24

Use of Funds

Engineering (40%)Rp 400 jt
Marketing & GTM (25%)Rp 250 jt
Payment & Compliance (15%)Rp 150 jt
Operations (10%)Rp 100 jt
Reserve (10%)Rp 100 jt

Tim — [Isi Profil Anda]

  • Founder/CEO — Gaming / creator economy background
  • CTO — Next.js, Cloudflare, payments
  • Head of Growth — Community & influencer marketing
  • Advisor — Payment industry / MCN partner

kingcash.id · hello@kingcash.id